
I’m Joe Eitzen, a founder and photographer. I build photo and video experiences at Snapbar, make analog film tools through Archive 135, and photograph places worth remembering.
Most of what I make begins with a photograph.
Snapbar began with my love of photography, grew into a photo booth company, and now builds AI photo and video software for brands and events. Archive 135 grew out of a love of film, physical tools, and the discipline of fewer frames. My photography comes from the same instinct: finding places that ask you to slow down, watching the light, and making images that preserve the feeling of being there.
I care about what images do after they are made: how they are shared, how they become objects, how they become part of rituals, and how they carry memory over time.

Four ongoing
studio practices
Black & white landscapes
American West · 2003 — now
RainierMt. Rainier · WA
The NarrowsZion · Utah
Smith RockOregon
Angel's LandingZion · Utah
Old FaithfulYellowstone · WY
Cathedral RockSedona · AZ
Christine FallsMt. Rainier · WA
Lone BisonYellowstone · WYA growing archive of the places I keep coming back to.
Enter the archive
Working principle
The tools change.The craft still matters.— J.E.
2020 — 2023
